If you have a branding, marketing or communications issue: give me a call. I have over 15 years of experience in positioning, branding, marketing strategy and communications, creative concept development, branded content and copywriting. I've created the BUX brand from scratch (www.getbux.com) - the investment app that makes the stock market entertaining for everyone (sold to ABN Amro early 2024). After this successful startup adventure, I've shifted my focus to helping startups and scaleups with the creative side of branding. Yes, I'm experienced in fintech, but I'm also working for general tech, SaaS, FMCG, educational, health, medical, HR and entertainment brands. Both online and offline savvy, I possess a tech startup mentality and I love to help C-level management to develop thought leadership and a purpose for their company.

I have a great interest in our zeitgeist, culture and modern day societal issues and I’m known for helping companies and brands to catch the current of our time in order to gain relevance.

*If you’re not a brand, you’re a commodity*